Product Management/Marketing Plans
The essential goal of product management should be to ensure that a product is built that delivers some business value to a specific set of customers. The business value should meet certain financial goals based upon a defined corporate strategy. We will help you in creating a product plan and roadmap that increases that product’s effectiveness and meets your short- and long-term business goals.
A critical component toward business success is the marketing plan. This plan should outline the specific actions you intend to carry out to interest potential customers in your product and/or services and persuade them to buy your offering. We have a proven track record of helping companies in formulating innovative and performance-based marketing plans that work.
Our services at a glance:
- Competitive Landscape & Technology Assessment
- Gap Analysis
- Defining Customer Value Propositions
- Business Strategy Development
- Blue Ocean Strategy Workshop
- Innovation Concepts
- Develop Market Requirements Documents (MRD)
- Product Roadmap Formulation
- Launch Plan Development
- Marketing Communication Plans
- Customer Presentations
- Sales Training
- Customer Seminars / Workshops
- Technical Support